Doviance Privacy Policy
 

Effective Date: August 25, 2026
 

Doviance (“Doviance,” “we,” “our,” or “us”) respects your privacy and is committed to handling personal and business information responsibly.
 

This Privacy Policy explains how we may collect, use, store, and share information when you visit the Doviance website, submit a form, complete a business assessment, purchase or request a service, communicate with us, or otherwise interact with Doviance.

By using our website or voluntarily providing information to us, you acknowledge the practices described in this Privacy Policy.
 

1. Information We Collect

Depending on how you interact with Doviance, we may collect information such as:
 

Contact Information
 

• Name

• Email address

• Phone number

• Business name

• Other information you provide when contacting us

Business Information
 

When you request business analysis, consulting, analytics, dashboards, assessments, or related services, you may voluntarily provide information about your business, including operational, financial, marketing, customer, sales, technology, leadership, or performance information.

The specific information collected depends on the service being provided.

ANVIL Business Assessment Information

When you complete the ANVIL Business Assessment, we may collect your responses to questions concerning areas such as financial health, marketing, customers, sales, operations, data readiness, technology, leadership, and growth.

These responses may be processed to calculate scores, evaluate business performance, identify patterns, and generate assessment results or recommendations.
 

Transaction Information
 

If you purchase a service, payment-related information may be processed by third-party payment providers. Doviance may receive transaction information such as your name, contact information, purchase details, payment status, and transaction identifiers.

Doviance does not necessarily receive or store your complete payment-card information when payment processing is handled by a third-party provider.
 

Website and Technical Information
 

When you use our website, certain information may be collected automatically, including:
 

• IP address

• Browser or device information

• Pages visited

• Referring pages

• Approximate location derived from technical information

• Website interactions

• Date and time of visits

• Cookie or similar technology information
   

2. How We Use Information
 

Doviance may use information we collect to:
 

• Provide requested services

• Respond to questions and service inquiries

• Process business assessments

• Calculate ANVIL scores and assessment results

• Conduct business and data analysis

• Develop dashboards, reports, recommendations, and other deliverables

• Process and administer purchases

• Communicate about projects or services

• Improve Doviance services and website functionality

• Understand how visitors use our website

• Maintain business and service records

• Detect or prevent misuse, fraud, or security issues

• Meet applicable legal and regulatory obligations
   

We may also use aggregated or de-identified information to understand business trends, improve our methodologies, evaluate service performance, and develop Doviance products and services, provided the information is not reasonably used to identify a specific individual or business.
 

3. ANVIL Assessment and Automated Scoring
 

ANVIL is a Doviance business assessment and diagnostic system.

Information submitted through ANVIL may be processed using scoring rules, formulas, analytical models, cross-reference rules, and other automated methods to produce results such as:
 

• Business health scores

• Category scores

• Performance indicators

• Areas of strength or concern

• Diagnostic findings

• Recommended areas for further analysis
   

ANVIL results are intended to provide business information and decision support. They should not be interpreted as guarantees of business performance or as legal, tax, accounting, investment, or other regulated professional advice.
 

4. Cookies and Analytics
 

Doviance may use cookies and similar technologies to operate the website, remember preferences, understand website usage, measure performance, and improve the user experience.

Our website platform and third-party services may also place or use cookies according to their own privacy practices.

Where required by applicable law, visitors may be provided with options for managing non-essential cookies.
 

5. How We Share Information
 

Doviance does not sell personal information to advertisers or data brokers for monetary compensation.

We may share information with service providers when reasonably necessary to operate Doviance or provide requested services. These may include providers supporting:
 

• Website hosting

• Forms

• Cloud storage

• Email

• Business productivity tools

• Analytics

• Payment processing

• Data processing

• Automation

• Customer communications
   

These providers may process information according to their respective agreements, terms, and privacy policies.

Information may also be disclosed when reasonably necessary to comply with applicable law, respond to lawful requests, protect our rights or property, investigate fraud or security incidents, or protect Doviance, our customers, or others.
 

If Doviance undergoes a merger, acquisition, restructuring, financing, sale of assets, or similar business transaction, information may be transferred as part of that transaction subject to applicable law.
 

6. Third-Party Services

Doviance may rely on third-party platforms and technology providers to operate portions of its website and services.

For example, third-party services may support website hosting, forms, spreadsheets, analytics, payment processing, communications, data storage, or automation.

Information processed by these providers may also be governed by their privacy policies and terms.

Doviance is not responsible for the privacy practices of independent third-party websites or services.

Website Analytics

Doviance may use privacy-focused website analytics services, including TWIPLA, to understand website traffic, page performance, visitor trends, and interactions with the Doviance website. Depending on the privacy configuration used, analytics information may be collected in an aggregated or anonymized manner without the use of tracking cookies. Doviance configures analytics services with the goal of collecting only the information reasonably necessary to understand and improve website performance.
 

7. Data Security
 

Doviance takes reasonable administrative, organizational, and technical measures designed to protect information against unauthorized access, disclosure, alteration, misuse, or loss.

However, no website, electronic communication, database, or storage system can be guaranteed to be completely secure.

Users should avoid submitting passwords, full payment-card numbers, Social Security numbers, or other highly sensitive information unless Doviance specifically requests the information through an appropriate secure method.
 

8. Data Retention
 

Doviance may retain information for as long as reasonably necessary to:
 

• Provide services

• Maintain business records

• Complete ongoing projects

• Support customers

• Resolve disputes

• Improve services

• Meet legal, accounting, tax, security, or contractual obligations
   

Information that is no longer reasonably necessary may be deleted, anonymized, or securely archived where appropriate.
 

9. Your Privacy Choices
 

Depending on your location and applicable law, you may have rights concerning your personal information.

These rights may include requesting:
 

• Access to certain personal information

• Correction of inaccurate information

• Deletion of certain information

• Information about how your information is used

• Withdrawal of certain permissions or consent

• Opt-out from certain communications
   

Not all rights apply in every jurisdiction or circumstance.

Doviance may need to verify a request before taking action.
 

10. Email Communications
 

If you receive promotional or marketing communications from Doviance, you may unsubscribe using the instructions provided in the communication or by contacting us.
 

Doviance may still send non-promotional communications that are reasonably necessary for an existing transaction, service, project, account, or customer relationship.
 

11. Business Data Provided for Doviance Services
 

Customers may provide Doviance with datasets, spreadsheets, reports, customer records, financial information, or other business information for analysis.

Customers are responsible for ensuring that they have the necessary rights and authority to provide such information to Doviance.
 

Doviance will use information provided for an engagement primarily to perform the requested services, administer the customer relationship, maintain appropriate records, and improve services where permitted.
 

The handling of particularly sensitive or substantial customer datasets may also be governed by a separate service agreement, statement of work, confidentiality agreement, or data-processing agreement.
 

12. Children's Privacy
 

Doviance's website and business services are intended primarily for businesses and adults.
 

Doviance does not knowingly seek to collect personal information from children in violation of applicable law.
 

If we learn that information has been collected from a child in circumstances where parental or legal authorization was required, we may take appropriate steps to delete the information.
 

13. External Links
 

The Doviance website may contain links to websites or services operated by other organizations.
 

Doviance does not control those third parties and is not responsible for their content, security, or privacy practices.

Visitors should review the privacy policies of third-party services before providing information to them.
 

14. Changes to This Privacy Policy
 

Doviance may update this Privacy Policy as its website, services, technology, or legal obligations change.
 

When material changes are made, the updated policy may be posted on this website with a revised effective date.
 

Continued use of the website after an updated policy becomes effective may be subject to the revised policy as permitted by applicable law.
 

15. Contact Doviance
 

Questions, concerns, or privacy requests concerning this Privacy Policy or Doviance's handling of personal information may be submitted through the contact information provided on the Doviance website.
 

Doviance
Business Intelligence & Analytics Services